Beer is Big Business in Wisconsin

Wisconsin loves beer so much that our MLB team’s name is the Brewers, for Pete’s sake! It’s led to some interesting economic dynamics and a surprising national ranking. 

 

Here’s Five Fast Facts About Beer in Wisconsin:

  1. 🍺 On Tap - Wisconsin state tax on beer is only $0.06. Which is the second lowest in the country (tied with Missouri – Bud Light? Really?) That hasn’t changed since 1969! Wyoming tops the list at lowest tax of $0.02 and Tennessee ranks 50th with the highest beer tax of $1.29.
  2. 🇺🇸Ratio, Ratio - Why is it so cheap? The federal liquor tax is $13.50 per proof gallon (one gallon of 100 proof liquor) but our state liquor tax is based on the volume of beer in liters and does NOT consider the alcohol content.
  3. 🍻 Demand - Strangely, beer prices are actually more expensive in Wisconsin than surrounding states. We pay $19.62 for a case of beer, while Illinois forks over $16.43 (the lowest in the country).
  4. 🥴 We’re #1! - We’ve been ranked the drunkest state in the country for three years running. That’s based on hard data. We also have the drunkest city in the country: Milwaukee. In 2021, 41 of the 50 heaviest drinking counties were in Wisconsin. 
  5. 😔Downside - While our national ranking is pretty funny in some ways, it’s also hitting our wallets. Excessive drinking cost the US almost $250B with $2 of every $5 paid for by the government and 75% of the cost was due to binge drinking. The median cost per state was $3.5B.

🔥Bottom line: Are any of these numbers surprising? Our ranking is definitely pretty good for a laugh. The Paychecklogy crew loves beer, too, but we have to wonder if these numbers are way more depressing than we all might think. 

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